1.       Application

This Privacy Policy applies to anyone using Equus Genetics website or services. Note, Equus Genetics website and services are meant for adults over the age of 18 only. Equus Genetics does not knowingly collect information from minors.

2.       Information Collection From Website Use

We may collect your contact information, your name, email, or your phone number. We may collect information about your browser that you use and how you arrived at our website. We may collect demographic information from you in addition to information collected via your horse’s sample.

3.       How Information is Collected

Equus Genetics may collect information from you directly when you are purchasing or using our products or contacting us with questions about our products. Equus Genetics uses tracking tools on our website to collect information from you. We gather bioinformatic data on horses through analysis of samples provided by you to us when you use or products or services. By submitting your horse’s sample, you consent to and agree that Equus Genetics will perform bioanalysis and testing on the sample. Equus Genetics will retain this information and use it as described below. See Equus Genetics Terms of Service for more detailed

4.       How We Use Information

Equus Genetics may use the information in a variety of ways that include the following:

                                                               i.      Research Purposes: Equus Genetics may use your information to bolster our research or to research our data and to answer your questions.

                                                             ii.      Security Purposes: Equus Genetics may use the information to protect our website, our company, and our customers.

                                                           iii.      Marketing Purposes: Equus Genetics may use the information to send you details on our products or services that we think you might like or use. Equus Genetics may send you promotional offers.

                                                           iv.      Business Optimization Purposes: Equus Genetics may use information to improve our website, our products, our analysis, our database, etc. Equus Genetics may contact you for feedback on our products and services to improve customer experience and satisfaction.

                                                             v.      Third Party Usage: Equus Genetics may share information with third parties for marketing purposes, website optimization purposes, or for any legitimate business purpose.

                                                           vi.      Business Partner Usage: Equus Genetics may partner with other businesses and may share your information with business partners.

                                                          vii.      Selling of Equus Genetics: Equus Genetics may share your information if Equus Genetics sells the entirety, or a portion of, its business to a third party.

                                                        viii.      Government: Equus Genetics will share your information with relevant authorities if required to do so in a court of law.

5.       Security Measures and Data Storage

Equus Genetics uses standard security measures. Given the nature of the internet not being entirely secure, we cannot guarantee the use of our site will be completely safe. Our data is store inside of the United States. We keep personal information as long as necessary for practices discussed in this policy or longer if required by law. If you live outside the United States, you agree that your data will be transferred to the United States and is subject to United States laws and not those of the country you live in.

6.       Contact Us

If you have any questions on the Privacy Policy or any comments and concerns, please contact via email at info@equusgenetics.com.

7.       Updates

This  Privacy Policy may be updated from time to time. Please check our website for updates.